It all started in 2016 when a new-fangled social media platform thumped the gauntlet to the ground. Even if anybody hadn’t a clue, its growth rate was enough to jolt them in astonishment. TikTok went through the roof, hitting a million subscribers in just six months. This happened eight years ago, which is an unprecedented achievement for any social networking website to date. Picture this: TikTok has a whopping 19% active user ratio out of 5.4 billion daily internet users worldwide. That’s quite a lion’s share, and everybody’s been trying to conquer the territory since.
So, it is pretty clear growing TikTok followers isn’t a walk in the park. Instead, it’s a stealth sneak past through Africa’s jungle. For further proof, there’s no better person than Khaby Lame to give you ByteDance’s platform detour. It would help if you acted fast. Making back-to-back TikTok videos won’t help you in the long run. Therefore, you must have objectives and a worthwhile plan to accelerate your target audience growth.
Besides, the social networking show-stopper has cranked up the competition with its unique short-lived video formats. The TikTok makers must’ve known that the internet’s reigning Gen-Z populace is always on the go. The millennial marketplace boom has made every rival run for their money. This gives online advertising and ongoing trends a whole new meaning merged on a single platform. No wonder why TikTok growth service providers like Influensly are becoming as famous as influencers.
With Consumers catching up with Creators on TikTok, one cannot expect better fierce competition than this – the bet and debate are settled. YouTube Shorts is a classic example of this. They tried living up to the expectations of teenagers and young adults [TikTok’s target audience’s most significant chunk] and thriving for some good reason(s). The China-owned non-Chinese platform has become a trendsetter. This is the reason why most internet users teem in this socializing marvel. Although other social media platforms have over a million active users with sufficient target audiences, the departure is still inevitable.
How to Get Followers on TikTok with Every Passing Minute
The ByteDance’s internet sensation imitates a wall clock, where every moving needle sets the bar. It’s not a laid-back scrolling break for people wanting to see their TikTok account soar non-stop. Daily active users are rising at record-breaking speeds. A hilarious skit, lip-sync performance, or a choreographed dance hitting a millionth milestone within 24 hours is no joke. So you had better make a TikTok video before hitting the gym in the morning. If you can’t crank up the gears, sorry, it’s not for you. First things first, you must publish original, engaging content. A survey by the University of California students found that millennials find user-generated content (UGC) 35% more memorable.
Of course, you can grow your TikTok followers every day using different tips and tricks. But being yourself is vital to make you hit the bullseye – and go viral with a growing family. The following is a little rundown of how you can nurture a healthy target audience growth ratio:
- Just Be Yourself and Funny at Times
Like people, TikTok videos are diverse. So, you better be familiar with your content and who will likely see it. Two traits are common among them: spontaneity and a sense of humor. The more natural and amusing your content, the higher the chances you’ll bag hundreds and thousands of users daily. Hence, if you wish to see your TikTok followers grow, ensure your work meets the merits, i.e., include both of these characteristics. In simple terms, follow a routine with your thing. The best part is that you don’t need to cross-promote your work; it snowballs on itself if done lightheartedly.
It is quite astonishing to see TikTok’s presence getting normalized. A woman’s hilarious response to men on her TikTok account is funnily jaw-dropping. It perfectly depicts how Tallulah Rose is taken by storm on her random clicks. Astoundingly, even high-profile celebs and influencers are hitting the floors more than red carpets. Finally, social media is becoming more collective, where everyone shares the same bond – life.
- Discover Your Niche
Another aspect that goes hand in hand with the original content is industry. Your brand and product must reflect on the channel. Even this social media platform asks new users about their specific areas of interest before proceeding. Those who believe only creating videos can get them on top are delusional. They don’t stand a chance against those TikTokers who run by the rules – on their fixed terms. Great if you have a unique idea with no footing on the web. But if you’re still hunting for a particular niche to get started, these best TikTok niches of 2024 can come in handy.
- Enlighten Your TikTok Followers
Posting original content and being funny is adequate but not enough; there’s always room for improvement. A man is known by the company he keeps is the adage your TikTok profile must adhere to. Managing your followers is akin to how you foster your relationship with friends and family, says this source. But it isn’t just about shared memories, camping, or a movie night out. The eccentric video-sharing platform goes beyond social media mediocrity.
Remember, TikTok follows certain rules governed by a built-in algorithm. In case you didn’t know, it’s like Pandora Box, but it’s upbeat. It consists of a ranking system based on performance metrics. Even 40% of users attest to this as they find the ‘For You Page’ (FYP) fairly more interesting than the standard “scrollable” videos. Therefore, running parallel with these alongside your course of action is better. Keeping your TikTok presence educational and entertaining in semblance to your personality certainly draws more users. Plus, you can create your own internet moniker and persona to spellbind potential followers.
- Create a Trend – or a TikTok Challenge
TikTok may be a play on short videos, but going viral is the icing on the cake. To give a clear picture, it takes only a single show-stopping idea to stomp an entire video catalog. Now imagine how far you can go with this one. Is someone crafting original short stories and sending them to production houses via their official websites? This trend could be huge if it’s not in the works, right?! Thus, think outside the box. But before you begin, you should review the platform’s policies and other creators’ work.
TikTok trends vary and change course over time, unlike challenges. The latter are ridiculously funny and, sometimes, even death-defying. Take the Blackout Challenge, for instance. It works by seizing his breath to the degree that they pass out. You shouldn’t be performing this one, by all means. Instead, it’s for demonstration purposes only, showcasing TikTok’s fervor running like adrenaline. A unique thought to mend this challenge: read a book without blinking an eye. Now, that’s something worth sobbing for.
So it’s not a bad idea to draw some excellent humane inspiration from TikTok challenges. Cereal, Blinding Lights, Face Wax, The Milk Crate, and Silhouette Challenge are worthy of mentioning. If the blackout challenge is breathtaking, then the skull-breaking is mind-blowing. Just ignore them.
- Right Relevant Hashtags Matter
Easy as it may sound, playing with word trends while creating videos is a daunting process. It’s like fine-tuning the DJ’s turntable. The significance of the ‘#’ symbols hits the roof once you see them everywhere, on other social media platforms. The plus point of using popular and trending hashtags is relevancy to human content. Everybody’s using them for a single purpose – to get found organically.
Furthermore, using hashtags is a simple way to get more views. How? Well, your videos will be placed in the same category of videos using the same hashtag. On top of that, users can also click on these trendsetting catchwords. These work like keywords in SEO optimization. Thus ensuring that users revisit your TikTok profile often. Gladly, this isn’t a vicious cycle. Instead, it’s a merry-go-round for users addicted to your content. So ensure you’re inserting the top trending hashtags to help you surmount the video feed. Pro Tip: Use user-centered hashtags to keep TikTok users in the loop.
- See What Other Brands Are Up To
One of the easiest ways to make TikTok videos go viral, and your target audience grow to mimic champions. But this doesn’t mean you become a copycat. Rather, learn from them and then relay the drawn inspiration through your work. In other words, a thorough competitor analysis where you dissect every aspect of your competitors’ social media platforms.
Begin with different content types like images, videos, and story scripts. Carefully determine the traits of their work – and what makes it go viral. Pin down every finding and convey them into your content. But it would help if you decided beforehand which content you feel comfortable with. Next, monitor users’ usage patterns. See what type of videos they like, comment, and share frequently. Keeping engagement rates in check works excellently for quickly increasing your target audience. It’s like optimizing your channel using SEO.
Bear in mind that user demographics are pivotal to gaining more TikTok followers. This includes age, gender, location, interests, and such. Posting time equilibrium is another aspect that helps you reach users. Be consistent while posting videos. It helps you catapult your presence on the top trending social media platform. Get a good understanding of your rivals’ viral videos and where they’re primarily active. Analyze the content share they allocate between every digital platform. This will help you devise an effective TikTok strategy and maintain the balance. It also lets you cross-promote your content effortlessly. So, If you want a competitive edge over other creators, this is it!
TikTok Algorithm is Key to Get the Rhythm: A Beginner’s Guide
Everyone has some kind of talent to show the world via social media. But you have sound technical know-how matters in the long run. Therefore, learning TikTok analytics is pivotal to conveying your original and ingenious works.
This works on different frequencies, such as radio broadcasts on other stations. These signals are a medley of likes, comments, follows, shares, and user viewership patterns. You can determine most of ByteDance’s platform algorithm by viewing the ‘For You’ page. What makes your TikTok presence premium is its source of inspiration. No, it’s not Instagram or YouTube; it’s the official LinkedIn website. Even Meta’s Thread and Instagram follow suit. It’s that great. So, if this is something new for you and you’re awe-struck, don’t fret. Below is a quick overview of how ByteDance’s biggest platform algorithm works:
First-hand Exposure Remarks: TikTok doesn’t immediately post your content for your followers. First, it exposes your content to a target audience to collect their initial responses.
User Engagement: You’re lucky if you receive a handful of user reactions to your TikTok videos. These include likes, comments, shares, and even whether viewers have watched your content multiple times.
Wider Distribution: Your video is shown to a larger audience on the platform only if it performs well in the initial exposure phase. The higher the engagement ratio of your TikTok video, the more the chances it will go viral. This is why some videos go dormant for a while before they turn up against the tide and explode.
Feedback Loop: This process runs successively. Viewership grows as the platform’s algorithm accrues more user preferences and usage patterns. So, ensure you create videos people like to watch, especially the active users on TikTok. Over time, your content will be found if you remain consistent with the platform’s protocols.
Conclusive Remarks
TikTok’s unprecedented growth is defined by its infinite versatile user data on its servers. It’s like the endless renewable energy everyone can use to fuel their progress on the chart-busting platform. Get ready to use some TikTok magic and use it wisely. Good luck!
